Guest blog post submitted by Karen Weeks // Photo by Monstera (Pexels)
One of the main goals of The Artist Collective is to help artists find their "monetizable creative skillset" (MCS). This post from Karen lists several unique opportunities you can explore that aren't dependent on streaming income and ticket sales.
Working as a creative professional can be an unpredictable way to make a living. If you are struggling to earn an income, here are a few tips to help keep your finances flowing during downturns.
Start your own business.
Chances are good that you have a skill that other people are willing to pay for. Whether that’s voice coaching, teaching how to write plays, or providing music lessons, your experience is valuable. You can start a business by first choosing a name and then deciding on a business structure. When you’re first starting out, an LLC – limited liability corporations are flexible and tax-advantageous...
This month marks the 2-year point for the onset of the lockdown.
Nothing has been the same since March 2020, and honestly probably never will be.
But ONE thing is for sure, live music is making a (real) comeback this year and this video will 100% help you as you're starting to book more gigs, events, and festivals.
Vinnie is our seasoned gig specialist and music money expert that boasts a songlist of 700+ songs and a resume of more than 2,000 shows.
In our most recent video, he breaks down how he's made multiple 6 figures using booking sites just like these.
Watch "4 Ways to Book More Gigs" now to see how he manages leads, negotiates higher pay, and organizes all of these contacts through these 4 sites:
Vinnie breaks down how he's made multiple 6 figures using these sites and more. Here's a quick menu of what he covers...
0:48 What do you need in your virtual EPK
1:20 How I made $13k a year on Gig Salad
2:30 Gig Salad tiers...
It's time to stop thinking you have to do this alone.
Sometimes we all need a team, a coach, a mentor. It's just hard to admit it, and even then it can be hard to know what KIND of help to seek out.
We get it.
That's why this blog / video is for you.
Here are 3 types of teams to consider if you're stuck and what to expect from each for your #musicbusiness.
Marketing your music and building your music brand are just like building muscle.
Was one of your New Year's Resolutions to get "in shape"? If so, what was one of the first things you thought about? Did you start looking for a Gym membership or a 1 on 1 like a Personal trainer?.
So when you're looking to...
Going live is NOT going away.
In fact, now that the "Great Lockdown Livestream Era" has calmed down, now just might be the BEST time to launch your livestream.
It's a proven fact that it's one of the best ways to connect with an audience just short of an actual in-person show. The benefit of going live of course is the low overhead cost. You really just need wifi and a reason and you're good to go.
You're just one idea away from launching an engaging experience for your fans that allows them to support you. You just have to start.
Want to see why NOW is probably the BEST time to start your recurring livestream?
Check out this video interview with Dame Ritter of Music Entrepreneur Club / BeatStars.
Dame asked some great questions that we cover in the video like...
Need ideas? Grab my book 365 Livestream Ideas for Musicians. https://bit.ly/365liveideas
Just in case you thought the only way to earn a living from your music was streams...
You need to read on and watch this video.
If you love writing original music, but are frustrated with the fractions of pennies you'd get from fans streaming online, you should seriously think about Songfinch.
Artist Collective has partnered with Songfinch to match up talented songwriters and performers that are able to submit fun, short, quality songs and jingles for their 1000's of paying members.
In this video, find out how you can get started getting PAID to write custom, short, fun songs! Get Started Writing Fun Custom Songs (Sign Up Now)
What's covered in this video
We're probably not the first ones to mention this, but one of the BEST ways to maximize your reach is Facebook and Instagram ads.
But what you may not know is how much MORE effective your ads will be if you already have an engaged fanbase.
That's exactly the scenario Willy Chill breaks down in this video working with one of our clients.
He specifically walks an example of how we generated $1,000 from a $45 ad.
The more engaged your following already is, the less "work" the ads have to do on their own (which means your cost will go down).
With that in mind, let's take a look at how one of our artists created an awesome line of merch, a killer weekly livestream, AND an offer around it!
What's outlined in this video
Be honest -- Is this you?
Are you still trying "break into the business"?
Still chasing streams and vanity metrics so you can share your success?
Hopefully this week's video will help show you a different path.
Here's the thing, while a lot of artists are focused on "breaking into the music business", they've probably got a business already.
Let's take some time to sidestep the streaming discussion and focus on what we call your monetizable creative skillset (MCS)!
This week's video by Evan Price shows you exactly how a client of ours, a songwriting coach makes $10k a month!
He dialed in on his 'particular set of skills to build a business AROUND his music and songwriting (and has since gone full time).
"How A Songwriter Made $10,000 in 1 Month" includes...
1. Identify your creative skillset (how you are going to transform people's lives)
2. Define your ideal audience/clientele (exactly how you are helping them)
3. Value it at a luxury price point (what it's worth...
Does the term "touring musician" seem like a term we'd almost never hear again?
Are you ready to hit the road?
Have you been looking at this year and (finally) asking yourself - how do musicians make money on tour?
The good news is that (once again) things are starting to ease a little in some areas so if festivals and touring might be in your 2022 plans, this week's video is for you.
Our Artist Collective co-owner Vinnie Hines is a seasoned pro when it comes to gigs and touring!
He just dropped a new video on our YouTube Channel to help YOU get the drop to make extra music money on the road (btw, great tips even when you're not on the road)!
Watch the video now and get ready to take a few notes along the way.
Ever wonder why the majority of artists don't make it?
So many just don't take the industry seriously enough.
Always one foot in and one foot out. They may say one thing, but their actions say a completely different thing.
You're treating your music (and your music business) like it's on the backburner; like it's definitely Plan B!
Here's the thing...
It doesn't have to happen overnight, but ultimately, as an artist you have to build into growing towards a team. Without the creative vision and dedication it takes to build a creative empire, there's no way it could ever work and be sustainable...
but again that doesn't have to happen overnight.
Grow to building out your brand, take the first steps towards creating consistently, look around in your ecosystem and see if there is an offer... then start scaling.
But you have to be honest with yourself, in order to get real growth.
Here are some things to consider when developing a strategy and sticking to it (which is the key...
Dear Artists: It's 2022 and like it or not -- your MUSIC is CONTENT.
I know it's hard to consider sometimes, but the moment you post a song, share a performance video, or upload a reel, you are by definition a "content creator."
But don't worry. The good news is that social media isn't the end all be all, it's literally just the means to an end!
Focusing on content will help tremendously with your organic music promotion efforts.
More good news about social media content?
When it comes to getting your music and your message out to the world, there are very few things standing in your way... except yourself.
So let's make social media content really, really easy. Here are 3 easy content tips for musicians to succeed on social.
Using this framework, regardless of the...